(Or, “what we’ve learned in about 50 years of doing what we do.“)

* Just because everyone is aware of your problem doesn’t mean that you are! 

* Just coz you’re aware of your prob doesn’t mean that an effective solution is easily-found (or easy to implement). 

* Sometimes, three “one-trick pony” apps are easier to use, implement, keep track of than one Big Bertha App.

More to come!